In this masterclass, we will reveal the secrets to creating a marketing strategy that not only drives results but also maximizes your team’s effectiveness.
Learn how to implement a structured approach to marketing that ensures accountability, streamlines decision-making, and directly boosts patient acquisition. We’ll guide you through a step-by-step process to transform your practice’s marketing into a predictable growth engine.
Key Takeaways:
- Appointing a Marketing Lead
We’ll guide you through choosing the right marketing lead for your practice—whether it’s someone internal or external. You’ll learn what makes a great lead and the exact roles they’ll take on to drive results. - Weekly Data Gathering
Learn which metrics matter most, like the number of new patients each week, the source of each new patient, conversion rates, and a quick review of last week’s marketing activities. Plus, we’ll show you how to analyze these numbers to make every dollar count. - Strategic Marketing Meetings
Discover how a focused, weekly meeting between the practice owner and marketing lead can boost results. We’ll cover effective communication strategies to get your whole team aligned and working towards the same goals. - Forward Planning
Walk away with a step-by-step guide to creating a 4-week marketing roadmap, and learn how to adapt your plan based on performance data and changing market conditions.
Don’t miss out on this opportunity to bring structure and strategy to your marketing efforts.